90% of consumers couldn’t live without a letterbox

12/06/2014

At the July launch of the first wave of the fast.MAP/ UK DMA Print Tracking Study, it was revealed that 90% of consumers couldn‚Äôt live without a letterbox ‚Äď four per cent more than those who couldn‚Äôt live without a mobile phone.


Source: fast.MAP/UK DMA research, ‚ÄėLetterbox to inbox‚Äô, 2013